The pandemic offered counterfeiters a textbook opportunity: panic and scarcity. The article documents the flood of fake masks, diagnostic tests, medicines, protective equipment and hand sanitisers, sold either at prices aligned with the legitimate market or, conversely, with discounts of up to 90% to lure anxious consumers. Extreme cases followed, such as the UK seller who concocted a purported treatment from potassium thiocyanate and hydrogen peroxide. Enforcement responded in kind: Interpol's Operation Pangea XIII (March 2020), conducted across some ninety countries, led to arrests and the seizure of more than 34,000 counterfeit masks among other products. The article contrasts this predation with the mobilisation of legitimate industry — LVMH, L'Oréal, Zara, Dyson or Tesla converting production lines to hand sanitiser, masks and ventilators — and reminds right holders that crisis periods call for reinforced monitoring of domain name registrations, marketplaces and social media.